Implenia
Online sustainability report by the leading construction and construction services company: Linkgroup developed an innovative web solution and implemented it comprehensively.

Implenia online sustainability report

Customer
Implenia is the leading construction and construction services company in Switzerland and has a strong position in the infrastructure marketplace in Germany, France, Austria, Sweden and Norway as well as significant activities in the German-speaking construction and construction engineering sector. It is listed on the SWX Swiss Exchange and employs more than 10,000 people across Europe. Sustainability is an integral part of everything Implenia does.     

Customer’s wish
Implenia wanted to shift from publishing a report every two years to ongoing communication about sustainability. The report was to be up to date at all times for both internal and external purposes, showing which sustainability goals the company has achieved and which ones it still needs to work on. Linkgroup, which was already Implenia’s production partner for its sustainability reports, was to develop and implement an innovative solution.

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Approach
In close collaboration with Implenia, Linkgroup developed an online-only strategy. The previously static online report was transformed into a live reporting format. Using a straightforward content management system, Implenia produces and updates its own content such as text, images and graphics on an ongoing basis. Stakeholders can thus read the latest news about Implenia’s sustainability efforts at any time and from anywhere in the world. 

Outcome    
The sustainability report, which is only available online, is optimised for all devices including laptops, tablets and smartphones. It features various multimedia elements. The comprehensive report transparently documents Implenia’s commitment to sustainability on an ongoing basis. Implenia manages the content itself. Individual pages can be printed out automatically straight from the browser. An abridged version is also available. It transparently shows the highlights from 2016/2017 as well as the new targets up to 2020 in the five sustainability focus areas.

Sustainability report online

  • Digital solution
  • Website
  • Communications consulting
  • Project management
  • Strategy/concept
  • Photography
  • Communications design
  • Proofreading
  • Programming
  • Image processing
  • Quality management
  • Hosting

Implenia, Rolf Wagenbach

“Implenia has been producing a detailed report on its commitment to sustainability since 2012. Ever since the second edition, we’ve produced the sustainability report exclusively online, optimised for the entire range of devices from laptops and tablets to smartphones, and augmented with various multimedia features. Throughout this journey we’ve been able to rely on the expert support of our partner Linkgroup. They’ve always given us capable, comprehensive advice, and we’ve been impressed by the motivation, and particularly the flexibility, of staff at all levels. Instead of producing a static report every two years as previously, together we’ve transformed our latest online report into a live reporting tool that enables readers to keep track of the current state of our endeavours at any time. During the particularly challenging redesign phase, Linkgroup has given us excellent support on all fronts. Many thanks!”

Rolf Wagenbach, Head of Sustainability of Implenia AG, Dietlikon